9 Earth Month initiatives — plus free giveaways — and how you can help


Related Articles

There are so many ways you can help our planet Earth. And because April just happens to be Earth Month and April 22 Earth Day, it may be just the time to lend a hand.

Luckily for you, a number of companies are offering plenty of ways for you to get involved. It’s as easy as sending a text, buying a candle or liking a Facebook page.


Aveda Clean Water Changes Lives:
Aveda EarthMonth2013

Watch this video.

If you can’t, here’s the text:

Aveda“Before the well, this is how moms in Madagascar got water. It took all day. Before the well, moms had to walk 6 km (3.73 miles) for clean water. The water wasn’t always healthy. And sometimes kids got sick. There wasn’t enough water to grow fruits, vegetables or flower. Then there were all these Light the Way candles. Each one meant Global Greengrants Fund received $12 to fund clean water projects. 100% of the suggested retail price is donated to Global Greengrants to support clean water projects. One of those projects came to Madagascar and they got a well. Now moms don’t have to fetch water from the river. Kids don’t get sick as often. The moral of our story? Clean water changes lives.”

Want to help? Purchase a Light the Way candle. Or buy one of these 2013 Earth Month T-shirt 


H-E-B Earth Day Bag Giveaway

If you’re a Texan, head on over to your local H-E-B location for the company’s H-E-B Earth Day Bag Giveaway on April 22 from 11 a.m. to 3 p.m. Just drop five plastic shopping bags into the storefront recycling bin, and you'll receive a coupon for a free special-edition H-E-B Earth Day reusable bag.


EcoToolsEcoTools Living Beautifully Project

In honor of Earth Month this year, EcoTools, which makes eco-conscious beauty and bath accessories, has announced the Living Beautifully Project. From April 4 through April 30, $1 from each purchase made on EcoTools.com will be added to a total donation made to nonprofit organizations, up to $100,000. Participate in this worthy cause and you’ll receive free shipping with code LIVEBEAUTIFUL at checkout. In June, EcoTools will nominate three nonprofit organizations to be considered for the Living Beautifully Project grant, and will rely on its social community to vote for the group.


KitchenAid, Abt Electronics
promote recycling

KitchenAid is partnering with Abt Electronics to encourage the responsible disposal of small electric kitchen appliances. From April 18 through May 16, Abt customers will receive an instant rebate toward the purchase of a new KitchenAid small appliance when they bring in any brand of small electric kitchen appliances to the store.  The rebate program will offer $10 off new KitchenAid hand mixers, hand blenders, toasters, coffee grinders, slow cookers and waffle makers; $20 off KitchenAid coffee makers, blenders, countertop ovens and food processors; and $40 off of any KitchenAid stand mixer. Participants will also have an opportunity to receive a free KitchenAid cookbook after completing an online survey.

So if you live near Glenview, Ill., just bring your small electric appliances to the Abt store at 1200 North Milwaukee Ave. or to the Abt on-site recycling center located right behind its retail store.



Help Michaels plant 10,000 trees this Earth Day by opting in to receive text alerts from the company. Text RELEAF to 273283 during April, and Michaels will make a donation that allows Global ReLeaf to plant 10,000 trees. And check out Michaels' LookBook for craft-conscious ideas.


Whole Foods Earthling initiative

Attention all Whole Foods-lovin’ Earthlings — aka humans inspired by the earth's beauty and bounty. Head on over to EarthlingMonth.com to share ideas and celebrate the planet via images, tweets and videos. Visit Earthlingmonth.com/#/participate to upload a message, photo or video using Instagram, Facebook or Twitter. Or use the hashtag #WFMEarthling via Twitter or Instagram. Whole Foods Market has also created the Earthling Guide with tips on how to help maintain the planet's beauty and minimize your footprint. And don’t forget to stop by your local Whole Foods Saturday, April 20, for “Earthly” activities, samples and more. And click here and here for Earth Month tips.



Caribou Coffee and Project 7 will be selling its products — like water, mints and gum — in all U.S. Caribou locations to support seven areas of need around the world.

In addition, Caribou, in partnership with Project 7, will plant a fruit tree in Central and South America for each new Facebook "like" that the Caribou Coffee page receives during April. The maximum number of trees that will be planted will be 100,000.


Delta’s Carbon Offset Program

This April, Delta Air Lines will match up to $25,000 of carbon-offset contributions made by its customers in partnership with The Nature Conservancy. The airline’s year-round carbon offset program allows customers to purchase and retire carbon offsets on Delta.com to reduce the carbon dioxide associated with their travel. Retired offsets are tracked on Markit Environmental Registry. Proceeds benefit The Nature Conservancy's Rio Bravo Project, which conserves tropical forest and wildlife habitat in northern Belize. Customers who purchase a ticket at Delta.com have the option of contributing to the carbon offset program at $15 per metric ton. In the last 12 months, Delta and its customers have purchased 4,472 metric tons of carbon offsets.


GreatRecycleHonest Tea’s The Great Recycle

If you’ve got empty beverage containers lying around, head on over to Honest Tea’s 30-foot recycling bins, coming to a number of cities during April and beyond. You read that right: It’s 30 feet tall, and Honest Tea wants you to join them at any one of its “The Great Recycle” events to trade in your containers for T-shirts, yoga mats, gift certificates, bicycles and more.

Confirmed dates include:

  • April 17-18: The Great Recycle at Earth Month at Union Station, Washington, D.C.
  • April 20-21: Earth Day Dallas, Dallas
  • April 21: Earth Day New York Celebration, Union Square, NYC
  • June 7-8: Strolling of the Heifers – Brattleboro, Vt.
  • July 18-21: All Good Music Festival - Thornville, Ohio
  • Aug. 2-3: The Seattle Great Recycle – Seattle Center, Seattle


Got more? Add your Earth Month initiatives and deals below and on our Facebook page.