Gail Hoffer

Gail Hoffer, environmental editor, covers all aspects of sustainable living, from electric cars to eco-friendly fashion. A graduate of English literature and rhetoric from the State University of New York at Binghamton, Gail has worked as a professional writer and editor for more than six years. As the daughter of the former general counsel of the New York City Department of Environmental Protection, you can say that Gail has always had a bit of green in her blood. In addition to her work on HellaWella, Gail serves as online editor for RetailingToday.com, a trade media property covering the $1.62 trillion retail industry. Gail also writes for an NYC tourism blog at NYCLimousine.com, and her past freelance experience has included writing movie and music reviews for the CelebrityCafe.com. Follow Gail on Twitter @HellaWellaGreen. Contact Gail directly at Gail@hellawella.com.