3 promising solutions to end childhood obesity


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One of the major health issues facing our nation is a troubling one: childhood obesity. We hear about it constantly, and for good reason: Bad habits developed at an early age are hard to shake.

That’s why the Partnership for a Healthier America, which works with the private sector to end the childhood obesity crisis, is trying to end the epidemic with a challenge. The organization has called on the country to come up with ideas to help put our children on a healthy path.

The PHA recently announced its three finalists for the End Childhood Obesity Innovation Challenge, supported by Sanofi. The event will take place during the PHA’s 2013 Building a Healthier Future Summit March 6 to 8 in Washington, D.C.

The three finalists, which were determined by the public through an online vote, are:

  • Aurri Health Network, Jason Dreyzehner (Abingdon, Va.): an online and community-based network that incentivizes young people to live healthier by making primary prevention fun and rewarding;
  • Define Bottle, Carter Kostler (Virginia Beach, Va.): a product that offers a sustainable, tasty alternative to sugary drinks; and
  • JiveHealth, Dennis Ai (Evanston, Ill.): a video game that teaches kids about healthy eating, empowering and encouraging them to adopt healthy behaviors.


“From the well-thought-out ideas submitted by budding entrepreneurs to the more than 20,000 votes cast by the public, the End Childhood Obesity Innovation Challenge has shown that everyone can have a role to play in battling childhood obesity,” said Lawrence Soler, president and CEO of PHA. “Everyday citizens from a wide variety of backgrounds are clearly as passionate about helping end childhood obesity as the experts are, and PHA is privileged to work with both.”

In March, the three finalists will fly to Washington, D.C., where they will present their idea to a panel of judges and 1,000-plus business, policy and health leaders. The winner will receive $10,000 to make their idea a reality.